An MIT study finds the same consumers tend to purchase failed products. Dubbed “harbingers of failure,” these buyers may provide new window into consumer behavior and behavioral economics. https://news.mit.edu/2015/harbinger-failure-consumers-unpopular-products-1223
@estherschindler book marking for later reading. Sounds neat way of looking at things
@estherschindler I am one of these.
@estherschindler I’m not sure if I have such leanings. I mean, I laugh HARD every time Sharknado is on, but I never paid to go see it.
I have a soft spot for catastrophically bad cinema, but never tried diet crystal pepsi.
@estherschindler
I think I'm one of these people. Definitely willing to take a risk on something new, especially food and drinks.
And I loved 7up Gold.