@poemblaze When we first came here as tourists, "Space Coast" was affixed to many businesses, e.g. Space Coast Credit Union, Space Coast Stadium, Space Coast Honda, ad nauseam.

We used to joke about starting a business called "Space Coast Port-A-Potty."

@WordsmithFL Sounds like a winner! When I was a kid it seemed everything in St Louis had the Gateway Arch on it. That's died down a bit. Similar "branding."