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"The offerings, available in Thin Mints and Coconut Caramel cookie flavors, continue a broader push by the packaged food giant to innovate and expand its reach."
I'm not sure this qualifies as innovation, just sayin'. https://www.fooddive.com/news/kraft-heinz-jell-o-girl-scout-cookies-pudding-cups/715404/
@estherschindler It's marketing innovation if it works.