Write alternative text as if you’re describing the image to a friend.
Good advice. I learned a lot. https://cloudfour.com/thinks/write-alt-text-like-youre-talking-to-a-friend/
@estherschindler thanks for this. I never knew what to put in the alt text. But this is pretty easy instruction.
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@Ryanmurphy I've struggled with it too, which is why I appreciated the advice!
Not least of which is to put a period at the end of the alt text. That never would have occurred to me.