""Rapist" versus "Not Rapist" doesn't offer a seagull as much permission and ease as "Violent" versus "Also Violent." If the former is the simplest narrative available when a seagull swoops in, many will choose "Not Rapist," because—even if they don't really give a shit—choosing "Rapist" creates a narrative about themselves that disturbs their comfort, and comfort was the whole reason for staying proudly ignorant about most things in the first place."
"A focus on "Old" versus "Popular" meanwhile, deliberately downplays and ignores the whole "Rapist" angle, which signals that ignoring the "Rapist" angle is something reasonable that reasonable people can do, freeing seagulls to choose whatever sandwich they want, and one thing I’ve learned about people who don’t give a shit is that they usually choose whatever meat is bloodiest."z