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"The rule prohibits businesses from buying reviews or testimonials, whether positive or negative, the suppression of reviews, as well as buying or selling fake indicators of social media influence. It also bans fake reviews written by AI and reviews written by employees of a company without disclosure." https://www.retaildive.com/news/ftc-prohibit-sale-purchase-fake-reviews/724333/
@estherschindler This seems like a perfectly fair, common sense consumer protection, given the ubiquity of online reviews. I wonder about enforcement, though.