Celebrities including Piers Morgan, Nigella Lawson and Oprah Winfrey have criticised the use of AI deepfake online adverts that gave the false impression they had endorsed a US influencer's controversial self-help course.

The adverts promoted the so-called "Genie Script", the centrepiece of a "manifestation" course sold for $37 (£29) a time by Wesley "Billion Dollar" Virgin.

Watch: Examples of the deepfaked videos

bbc.co.uk/news/technology-6770

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