The ad identifier is a unique id for your phone, tablet, or other smart device to help companies track you. Knee cap it.
On Android
Open the Settings app, and navigate to Privacy > Ads. Tap “Delete advertising ID,” then tap it again on the next page to confirm.
On iOS
Apple requires apps to ask permission before they can access your IDFA. When you install a new app, it may ask you for permission to track you. Select “Ask App Not to Track” to deny it IDFA access.
https://www.eff.org/deeplinks/2022/05/how-disable-ad-id-tracking-ios-and-android-and-why-you-should-do-it-now
@b4cks4w i can't delete the ad id. all i can do is opt out of google ads :(
@singlemaltgirl it's a start. Is there an option to change the id? That will help if done periodically.
I'm using Android and the ad id is handled differently on different versions and phone makes.
The whole idea of 1:1 advertising is so tired.